According to research by DRAMeXchange, a division of TrendForce, the NAND flash industry this year is clearly exhibiting signs of oversupply, and SSD suppliers have gotten themselves into a price war, causing SSD prices for PC OEMs to take a dive. From a post: Average contract prices for 512GB and 1TB SSDs have a chance to plunge below $0.1 per GB by the end of this year, hitting an all-time low. This change will cause 512GB SSDs to replace their 128GB counterparts and become market mainstream, second only to 256GB SSDs. We may also look forward to PCIe SSDs achieving 50% market penetration, since PCIe SSDs and SATA SSDS are nearly identical in price.
TrendForce points out that SSD adoption among notebooks had already come above the 50% threshold in 2018. Contract prices for mainstream 128/256/512GB SSDs have fallen a long way by over 50% since peaking in 2017, and those for 512GB and 1TB SSDs have a chance to fall below US$0.1 per GB by year-end. This will stimulate demand from those seeking to replace their 500GB and 1TB HDDs. SSD adoption rate is expected to land between 60 and 65% in 2019. According to TrendForce’s latest investigations, 2Q19 marks the 6th consecutive quarter of average contract price decline for mainstream PC-Client OEM SSDs, with the average contract price for SATA SSDs falling QoQ by 15-26%, and PCIe SSDs by 16-37%.
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